Job Description

SoftServe is a global digital solutions company headquartered in Austin, Texas. Founded in 1993 in Ukraine, we currently collaborate on over 2,000 projects with clients across the USA, Europe, and the APAC region. At SoftServe, we are driven by people who create bold innovations, make a real impact, enjoy their work, and thrive in a dynamic environment. Our Global Marketing Team is a growing and evolving area, where we design and execute personalized, segmented campaigns for our US clients. Our team is a strategic partner to the business, driving growth through innovative campaigns, data-driven insights, and customer-centric storytelling. We play a critical role in engaging high-value accounts with tailored, impactful experiences that accelerate pipeline and deepen relationships. IF YOU ARE Experienced in Account-Based Marketing (ABM) with 3+ years in such or similar role Holding a degree in administration, marketing, communication, business, or related fields Skilled in developing and executing ABM strategies across multiple channels (email, digital, events, social, etc.) Comfortable working with sales teams to align marketing efforts with account goals Analytical and data-driven, with experience in measuring campaign performance and optimizing based on insights Knowledgeable about B2B marketing, especially in tech or digital services Proficient in English (C1 level), both in written and verbal form AND YOU WANT TO Build and execute personalized marketing campaigns for strategic accounts Collaborate closely with account management teams and other marketing teams to drive account engagement Use data and insights to refine targeting, messaging, and tactics Tailor content that resonates with specific stakeholders/ABM accounts Create personalized experiences for decision-makers of ABM accounts Track key performance metrics, analyze campaign data, and provide insights to optimize engagement and conversion across all ABM initiatives Experiment with new tools and approaches to elevate ABM impact Contribute to pipeline growth and revenue generation through focused marketing efforts TOGETHER WE WILL Work in a fast-paced, global environment with passionate professionals Drive strategic growth by engaging top-tier accounts with tailored marketing initiatives Share a package of benefits: medical insurance, additional paid vacation, anniversary gifts, corporate events, and foreign language classes Thrive in a friendly environment with a team of great professionals Offer our customers exceptional working ethics and robust solutions that match their needs Be a part of the diverse community of hard-working individuals who are not afraid of challenges SoftServe is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, age, sex, nationality, disability, sexual orientation, gender identity and expression, veteran status, and other protected characteristics under applicable law. Let’s put your talents and experience in motion with SoftServe. SOFTSERVE IS WHERE YOU ARE Enjoy our Flexible Workplace - work from home, or in any office of your country! #J-18808-Ljbffr SoftServe

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