About Plaid Enterprises
Plaid Enterprises is a leading manufacturer of consumer products in the Craft and DIY category, with a portfolio of beloved national brands including Mod Podge, FolkArt, Apple Barrel, Bucilla, Martha Stewart and Arteza. We inspire creativity in makers, crafters, artists, and creators of all skill levels through innovative products, trend driven ideas, and meaningful engagement.
As a full integrated, in-house creative marketing team, we develop compelling content and campaigns that bring our brands to life across retail, digital, and social platforms fueling inspiration and creativity for millions of consumers around the world.
Overview
Plaid is seeking a strategic, creative, and results-driven Social Media Manager to lead our multi-brand social presence across platforms. This role will manage the day-to-day execution of social media, build brand storytelling, and drive community growth and engagement. You will collaborate cross functionally with marketing, product, and ecommerce teams, and play a key role in shaping how our brands voice.
Key Responsibilities
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